ROSEMONT, IL, October 5, 2016 – Marketing Innovators International, Inc. (MI), a leading global incentive company, announced today the launch of its newly revamped website and corporate logo. Created with the user experience in mind, the website has been designed using the latest technology so the site is compatible with today’s browsers and mobile devices. “Our goal was to make the new website faster, easier to navigate and more user-friendly. The new site has a clean, uncluttered design and we believe our visitors will have a more informative experience,” said Rick Blabolil, President.
In addition, a new corporate logo has been launched marking the most dramatic change in visual identity since inception. Marketing Innovators is committed to being a trusted partner in the incentive market focusing on helping companies enhance employee experiences throughout the lifecycle of an employee. “The logo better reflects the corporate brand today as it heads toward its 40th anniversary in 2018,” said Lois M Le Menager, Chairman of the Board/CEO. “The new visual identity reflects that commitment with the artistic elements of people, connection and experience represented in the subtle handshake of the “MI” design. The logo has kept visual elements that reflect our heritage while providing a new graphic element that reflects a more modern, forward-thinking mindset. The color blue evokes trust, dependability and strength – qualities we hope our client’s use when describing MI.”
Marketing Innovators is an incentive house providing solutions and services to enhance employee experiences throughout the lifecycle of an employee. For more than 38 years, MI helps organizations develop and deploy effective people performance management strategies including: program consultation, fully integrated solutions that include award platform administration and fulfillment and flexible and scalable state-of-the-art technology.
Marketing Innovators is one of Chicago’s largest privately owned firms and is a trusted partner to Fortune 500 and private 2000 companies striving to inspire employees to outstanding performance. The company’s founder and owner, Lois M Le Menager, has been recognized for her leadership and commitment to mentoring women in the business world. As a result, Marketing Innovators has been recognized in Crain’s Chicago Business as one of Chicago’s largest woman-owned firms.
Molly Blabolil, Manager, Marketing
9701 W. Higgins Road, Suite 400
Rosemont, IL 60018